SUB-Ingredient:

Product Ideas

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Exactly how creative are you? Do you have more than a couple of mastermind ideas dripping off your cerebellum ready to make you the next internet millionaire in no time flat?

Of course you do, or you wouldn’t be in this business.

The fact is that it doesn’t matter if you’ve already got some good ideas or not. This sub-ingredient isn’t just a place for you to pick up new ideas to run with, it’s also a place to qualify your product ideas.

If you are anything like me when I was new to this business, then you have determination and a really strong belief that you can make your idea come to life and make piles of cash. That’s a great place to start, but there’s an obstacle directly in your path, nonetheless. That obstacle is:

You probably still don’t know what it takes to make a winning product.

You can certainly guess, but you don’t have the tried-and-proven parameters of bestselling products figured out yet. No one sent you that memo. (Nor me either, don’t feel too left out.)

Despite the fact that it’s been the major topic of many eBooks, like those PDFs above, it’s a hard thing to communicate, so more often than you’d imagine, people just have to figure this out for themselves as they go along.

I guessed at those parameters many times, and had many failing businesses & projects until I finally got my AdSense farm to work right. I hope that with my help it won’t take you so long to learn it well enough.

So how do you know when a product idea, of any kind, is a “good idea?”

This much I’m certain of: It has to fill the following 3 criteria, and fill them well:

1. It must fill a niche need. (High keyword demand + obvious lack of competition.)

2. It must be inexpensive to manufacture, in both dollars and time. (Info products are perfect for this, as long as you don’t hire a programmer who asks for a percentage of all sales.)


3. It must offer enough real value that they can never feel that you’re wasting their time to use it. (Make sure they feel like they haven’t seen it before.)

That’s it, that’s all the idea has to be. Of course the finished product will have other criteria too, like how It must be designed for the least intelligent user, be composed with proper English, look professional, yada yada yada… But this is all the idea has to be, period. Most of us make that too hard and work too long making sure we’ve perfected the idea before we start creating the product.

This is SO opposite of how the world really works. Have you ever heard the phrase, “Ready, Fire, Aim?” All the biggest motivational speakers use it. I think it’s from Zig Ziglar, but it may be even older. What it comes down to is that Action is worth SO much more than planning in life, that it’s better to just plan a little and act than it is to keep planning until you get it just right.

Because nobody ever gets it “just right,” ever. If you try to run life that way, or a product that way, you’ll never find time to act on it, to build that product.

Anyway, my point is that you need to get cranking. This section is overflowing with Qualified ideas, at least at the time of their writing. So take them, do a little research in google or ebay or whatever is relavent and make sure they are still qualified before you jump on them.

Better yet, adapt them to NEW NICHES. If a product Idea for a great sports product, for instance is about Football, look at other football-like niches and see if they could use a similar product.

That’s where the real money is these days, being the first to pioneer in a new niche.

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