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RSS Feeds

Training Videos - Requires Adobe Flash Player How to Recognize & find RSS Feeds How to Find Amazon & Clickbank RSS Feeds How to Easily Add Feeds to your site with News4Sites How to Use RSS2HTML to create feeds for your websites How to Add RSS2HTML feeds to your Pages with I-Frames & PHP How to install the (CARP) RSS-2-HTML Script How to customize how your (CARP) HTML is viewed How to Fully customize how CARP displays your RSS Feed

Product to Download  Name Branding Syndicator

Training Documents (PDF) - Requires Adobe Reader A to Z about RSS

Wouldn’t it be great if there was a completely unlimited supply of daily-changing content out there, that was specific to whatever niche you are working one at the moment, was totally free, and best of all, did all the work of updating itself for you?

That’s an RSS Feed in a nutshell. RSS is just a great all-around feature to have on your site.

Your visitors like having the fresh industry news there at a glance. I know that I certainly appreciate my Yahoo news portal, which is nothing but RSS Feeds all crammed together. That portal has been set as my browser’s default page since 1997… In fact, I don’t think I’ve ever turned on the TV news since then!

For a few years now we’ve been able to do it on our sites too, plugging in various RSS Feeds to our website pages to constantly update themselves, so our sites are always new and up-to-date looking for our visitors. The catch is that you can’t build an entire site out of RSS Feeds, because there would be no original content on your site. With no original content, Search Engines like Google won’t see anything on your site worth pointing to at all.

RSS Feeds don’t belong to your site; they only belong to the originator of the feed. All the rest of the people who display that feed are using duplicate content, which Google ranks pretty lowly.

Don’t worry, there’s a big upside. These feeds still have keywords in them to match to contextual-matching programs like AdSense, so RSS Feeds can help bring up your AdSense click value if used properly!

This means that feeds are great tools for AdSense (VRE) Farmers, although I don’t usually see them being used that way. When I really search hard for a keyword and stumble across a VRE site, 9 times out of 10, all they’ve done is thrown up a page title, a huge block of AdSense, and then filled up the rest of the page with RSS.

Google just hates that! Those that used to get away with that tactic in the past have noticed by now that their bottom line has bottomed out.

So how can an AdSense farmer use them correctly? Here’s the best formula I’ve been about to come up with for my own VRE sites:

1. Run your keywords for a niche and sort them by their R/S ratio or KEI. (The ways we measure how hard it is to compete for a keyword.)

2. To build your content, target the phrases that have the least competition, not the highest AdWords worth. Take these articles built around your easy-to-win keyword phrases, and SEO the site for these keywords.

3. As soon as you’ve got some PageRank for the site and it shoots up in the rankings, THEN you can use other content like RSS that is based on high-paying AdSense keywords on the same topic. The AdSense ads on the page with the RSS will key off the RSS keywords too and you’ll have both high rankings and high keyword value!

So obviously, RSS Feeds and other forms of duplicate content like PLR Articles have their uses. The fact that they bulk up websites so you don’t have to spend all your time writing is a major plus for both the VRE folks and the rest of us who have other kinds of sites that still care about rankings.
   
Also, sites that don’t grow won’t retain their position in the rankings, and the simple little trick of adding an RSS feed allows us all to get around that problem, since the content is always fresh.

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